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Now Available: Salice Eyewear

Posted by on 26. November 2013

If you love the outdoors and getting a dose of sunshine is part of your routine as a weekend warrior, then it would be nice to invest in a good pair of eye wear to keep your eyes protected from the glare of the sun and the debris in the atmosphere.  So whether you’re an advocate of sports or a lover of the outdoor, an stylish eyewear is just right for you.  There’s a new style that’s been making waves and ruling the podium of late, and its name is SaliceItalian craftmanship is now on Philippine shores.  


Designed and crafted in Italy, Salice (“Sa-Li-Che”) combines function and fashion in a distinctly European look. Local athletes that have been seen sporting a pair include Filipino Elite Triathletes August Benedicto and Kim Mangrobang. Known international product ambassadors include the likes of cross-country skier Renato Pasini, sprint canoer Antonio Rossi and former professional cycling champion Alessandro Petacchi and the list could include you.  Salice eyewear is priced from P4,800 to P8,800 which is around the mid-range in terms of pricing but at par with the higher priced brands when it comes to quality and style.


The backstory of Salice’s performance lenses is one of time-tested durability. In 1919, the Italian company initially manufactured heavy-duty goggles and sunglasses for industrial and military use. As the popularity of Vespa and Lambretta motorbikes grew in the post-war years, the expanded demand prompted the company to launch its own line of glasses for bikers and skiers.  The Salice range currently includes sport-specific models for motocross, skiing, cycling, running, and many other adrenaline-intensive activities, as well as leisure-oriented models for more laid-back pursuits.

Bianco Fucsia

Keep enjoying the outdoors but do remember to keep yourself protected from the sun’s rays  All Salice models are built to withstand hard training, with all lenses having 100% protection against  UVA, B, and C rays that easily penetrate regular lenses and cause severe damage to the eyes.

ITA Nero

Aside from the UVA400 rating, the lenses come in a range of colors that merge aesthetics and added function. The Polarflex lens, for example offers greater visual contrast while the Chromolex lens changes color to sync with the surrounding light conditions. Even the basic lenses are mirrored, wide enough to block out grit and dust, and have anti-fog vents.  Salice frames are characterized by a wraparound design with a soft nosepiece that firmly keeps them in place even during intense activity.  Go conquer your adventures and live the active and fit lifestyle with Salice Eyewear!

Test this piece of European craftsmanship on Philippine terrain yourself!  Salice is available at:

  • The Brick Multisport Store (McKinley Hill; Cebu)
  • Bike King
  • R.O.X.
  • Primo Cycles
  • Secondwind Running Store (Greenhills; Ortigas; Quezon City)
  • Specialized Concept Store
  • Riovana (BGC; Katipunan)
  • RUNNR (BHS; ATC; Toby’s MOA; Toby’s Shangri-la)
  • Planet Sports (BHS; ATC; Trinoma; Rockwell)
  • The Athlete’s Foot (Two Parkade)

More information on Salice can be found at http://www.saliceocchiali.it/eng/azienda.php  and their Facebook Page.

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