I have been following Stephen Curry’s signature shoe brand with Under Armour since Curry One. It’s been amazing 2 years for Curry the past two years, which showed his rise to back to back MVPs in the league. Under Armour brings a limited edition tribute to that feat with a back to back MVP shoe pack.
Stephen Curry had a dominant 2015-2016 NBA Season en route to the historic NBA Record and his back to back Kia NBA MVP. One would forget that for most of his life, he was the ultimate underdog who worked his way to be on top of his game. Curry’s impression on the sport of basketball is a lesson in the power of perseverance, through sheer will and hard work. His greatness is coupled with his admirable humility and faith.
In the 2014-2015 season, Curry impressed all by being the first player ever to hit 300 three-pointers in a season. He claimed the 2014-15 Kia NBA MVP Award for his performance and earned his first Larry O’Brien World Championship trophy. Following that, in the 2015-2016 season, he helped to lead the Golden State Warriors to the single-season record for wins, shattered his own three-point record of 400 three-pointers in a season, led the league in scoring and joined the prestigious 50-40-90 shooting club. For his outstanding achievements, Curry earned the 2015-16 Kia NBA Most Valuable Player Award. He is the 11th player (third point guard) in league history to earn the award in back-to-back seasons.
Back to Back Curry Shoe Pack
Under Armour celebrates U.S. National Basketball Association (NBA) superstar Stephen Curry’s outstanding season performance and second consecutive Kia NBA MVP Award with the Curry MVP Back 2 Back Pack, containing a re-release of the Curry One MVP and a new Curry Two MVP colourway.
Being known for its high performance sports apparel, The Curry is designed for more ease of movement and its lightweight speed. It’s the shoes that help Curry breakout, set 3 point records and shattering them year after year.
“Stephen Curry’s impact on the game of basketball is immeasurable,” said Kip Fulks, Chief Marketing Officer, Under Armour. “His game and will to dominate is unlike anything we’ve ever seen in the NBA, and his cultural reach off the court is equally transcendent. At Under Armour we are thrilled and humbled to be alongside Stephen on this journey, and look forward to his continued perseverance in making himself a better athlete every single day.”
Commemorating the signature footwear Curry wore in the back-to-back MVP seasons, the Under Armour Curry MVP Back 2 Back Pack has sleek gold colours and design elements, reinforced by Under Armour’s innovative technology. It echoes the relentless strength and tenacity demonstrated by Curry, whose ability to hit shots off the dribble, in traffic and from incredible distance took the world by storm.
The Under Armour Curry MVP Back 2 Back Pack will be available exclusively on www.underarmour.com.ph and Titan retail stores.