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Introducing the GoPro Hero 4 #GoProPH

Posted by on 12. November 2014

There will always be moments that will always stand out in our life that we’ll treasure.  It may be a bucket list travel destination.  It may be conquering your first marathon or triathlon. It may be conquering a tough climb. It may be celebrating a family milestone.  It may be anything.   That’s where the value of #GoPro comes into play.  It captures life moments as they happen and comes with even more power and high definition quality with the GoPro Hero 4. #GoProPH

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Life is an Adventure

Travel, Running and Adventure has been a part of my life over the years.

My life is an adventure. I’ve lived a significant portion of my life in the finer side with a lot of travels and races over the years.  I’ve ticked off a lot of destination and things to do on my bucket list. Funny, how I look back and would want to revisit each of the places I’ve been through with the latest technology.  There was an era when we had to conserve rolls of film and wait for it to be developed to see how it turned out.  Then came the less powered digital cameras followed by the high powered and bulky DSLR cameras.  Then there’s GoPro whose sleek and powerful features make it a cut above the rest.  GoPro has redefined the business with not only powerful cameras but it also comes with accessories and mounts designed to help capture the moment as it happens.  GoPro Hero 4 is the highest performance line inthe GoPro Ecosystem.   HERO4 is available in two editions, HERO4 Black at MSRP Php 25,990 and HERO4 Silver at MSRP Php 20,990. GoPro’s Emmy® Award- winning imaging technology combines with enhanced ease-of-use and powerful new features such as 4K30, 2.7K50 and 1080p120 video capture (Black) and built-in touch display convenience (Silver), to make it easier than ever for consumers to self capture and share stunning, professional quality content of their favorite experiences.


Always Selfie and Wefie Ready with GoPro with Lychelle Ang of Endurance Sports Magazine, Jeff Lo of Pinoyfitness, Edsel Ochoa of One Sports and Carlos De Guzman of SwimBikeRun.PH

The launch of the GoPro Hero 4 was held in Republ1c Wake Park in Nuvali last November 11, 2014 and I was lucky enough to be a part of it.  Some participants also had a chance to wakeboard as part of testing the newest GoPro.  The bigger part of launch was the presentation of the features of the Hero 4 and it was really impressive.  GoPro has also created variations in the Hero series to fit various users. The GoPro Hero 4 Black Edition would be suited for really power users like those who would needs the Emmy-Award Winning Performance Quality.  The GoPro Hero 4 Silver Edition would be suited for about almost everybody and the GoPro Hero is the entry level GoPro that has all the basic functions.  Aside from understanding the awesome new features of the GoPro Hero 4, I’ve also learned a lot in using my current GoPro Hero 3+, which I won by topping a blogging contest.   I’ve been able to use the GoPro in documenting my previous races through a head mount and it was just amazing how beautiful the route of Angkor Wat and Corregidor was as captured by the GoPro.  The Hero 4 can even do better and the following are the shared features of the GoPro Hero 4 Black and Silver Editions that takes it a step further over the previous versions of the GoPro.

  • ProtuneTM, now for photo + video.
    • For those who prefer to take manual control of their GoPro to maximize versatility and performance, we’ve expanded our professionally minded Protune mode to include Color, Sharpness, ISO Limit, and Exposure controls for both photo and video capture.
  • New settings for after dark.
    • Whether you’re shooting the Milky Way or a campfire hangout, Night Photo and Night Lapse allow you to capture stunning images of ultra low-light scenes with customizable exposure settings of up to 30 seconds.
  • Mark your best moments.
    • HiLight Tag enables you to mark key moments with the push of an on-camera button while recording, making it easy to find, playback and share your favorite clips in GoPro Studio or with the GoPro App. You can also HiLight Tag using the mobile GoPro App or the new Smart Remote accessory.
  • QuikCapture speed and convenience.
    • QuikCapture makes it easy to power on and record with the press of a single button. When enabled, a single press starts video capture, while a press and hold engages Time Lapse photo capture.
  • High-performance audio.
    • A totally re-designed internal audio system combines with a state of the art microphone to capture clean, high fidelity sound with 2x the dynamic range of previous models.

Go Pro Hero 4 Black Edition

HERO4 Black at MSRP Php 25,990.

HERO4 Black delivers 2x the performance of its best-selling predecessor and now captures cinema-quality 4K video at 30 frames per second (fps), 2.7K video at 50fps and 1080p video at a blistering 120fps, virtually eliminating rolling shutter in most scenarios while allowing for time- bending slow motion effects. HERO4 Black also features an entirely redesigned audio system that captures high fidelity sound with 2x the dynamic range of previous models. Additional enhancements include improved image quality, low light performance, highlight moment tagging and an improved user interface that allows for easier discoverability and access to key features and controls. The HERO4 Black is simply the highest performance GoPro yet.

The flagship HERO4 Black builds upon GoPro’s Emmy® Award-winning technology to deliver the next level of GoPro image quality, versatility and performance:

  • Incredible ultra high definition 4K video at 30fps allows for life-like video capture as well the ability to extract 8.3 megapixel video stills to use as photos
  • Faster* high resolution frame rates of 2.7K at 50fps and 1080p at 120fps
  • 12MP magazine cover-quality photos at burst speeds of 30 photos per second
  • Updated user-interface with improved discoverability and access to key camera controls
  • 50% faster Wi-Fi* combined with Bluetooth® delivers enhanced GoPro App performance and improved power management
  • MSRP Php 25,990
  • For more information visit the HERO4 Black product page

Hero 4 Silver Edition

HERO4 Silver at MSRP Php 20,990

HERO4 Silver delivers the same professional image quality as HERO4 Black less some of the higher performance video capture modes including 4K30, 2.7K50 and 1080p120. HERO4 Silver includes a brilliant built-in touch display for those who value convenience and ease-of-use over the no-holds-barred performance of the HERO4 Black.  The HERO4 Silver sets a new precedent for convenience and ease-of-use with GoPro’s first built- in touch display:

  • Brilliant built-in touch display allows for easy camera control, shot framing and playback
  • Professional quality video capture at 2.7K30, 1080p60 and 720p120
  • 12MP magazine cover-quality photos at burst speeds of 30 photos per second
  • MSRP Php 20,990
  • For more information visit the HERO4 Silver product page


Go Pro Hero

Go Pro Hero at MSRP P7,990

GoPro is also proud to debut HERO, the perfect entry-level GoPro. Designed with simplicity in mind and built directly into a rugged, waterproof housing, HERO captures high-quality 1080p video at 30fps and 720p video at 60fps. HERO captures the same immersive, eye-popping footage that’s made GoPro one of the best-selling cameras in the world—all in a simplified package that’s accessible to everyone with an MSRP of Php 7,990. For more information visit the HERO product page on

Mounts and Accessories

The good thing about Go Pro is they have an ecosystem when it comes to mounts and accessories.  In a way, even if you upgrade your Go Pro, you can still use your existing accessories.  They also have the different mounts and accessories designed for a specific use or need. Among the latest accessories are:

  • Smart Remote – Control your GoPro from up to 600’ (183m) away with the wearable and waterproof remote. Conveniently mark key moments as they happen with the Smart Remote’s HiLight Tag button when paired with a HERO4 Black or HERO4 Silver.
  • New BacPac accessories – A new and improved Battery BacPac provides almost twice the battery power over the camera’s internal battery alone. And a new LCD BacPac provides improved touch and swipe performance when used with HERO4 Black.
  • The Handler – A compact floating handgrip. Lightweight, ergonomic and durable, The Handler is perfect for handheld shooting during any activity.

GoPro App and GoPro Studio

Go Pro App (Left) and Go Pro Training App (Right)

  • GoPro announced several updates to its popular GoPro Studio desktop editing software and mobile GoPro App.
  • GoPro Studio makes it easy to import GoPro footage from your camera to your computer to create professional-quality videos. GoPro Studio features GoPro Edit Templates, template versions of some of GoPro’s most popular videos. All you have to do is replace the original GoPro video clips with your own favorite clips and the editing style that has made GoPro famous becomes your own. GoPro Studio now supports the HERO4’s HiLight Tag feature, making it easy for GoPro Studio to identify your videos’ best moments thereby allowing for faster and more convenient editing. Also new to GoPro Studio is FluxTM, a powerful ultra slow motion and speed ramping tool that enables the dramatic time-shifting effects GoPro has become so well known for. Want to highlight a particularly awesome moment in one of your edits? Flux that thing and share it with the world.
  • The GoPro App for mobile not only gives you instant access to the GoPro Channel and all of the incredible content that has made it the number one brand channel on YouTube, it also gives you full control of HERO4 Black and Silver and allows for quick and easy changes to any mode or setting. Expanded GoPro App support for HERO4 also includes support for HiLight Tagging while recording, as well as searching for tags during playback. As always, the GoPro App also allows for shot preview, playback and sharing of your favorite photos and videos via email, text, Facebook, Twitter and more.
  • The GoPro now also introduces a training application so you can maximize the functions of your GoPro.  There are a hundreds of features within a GoPro and the training app simplifies them so you’ll know when would be the right time to use them and what are the differences with each feature.
  • GoPro is committed to inventing innovative tools that make it easy for people to self-capture and share engaging and immersive experiences with others.

Follow GoProPH

Facebook: GoPro Facebook Page
Twitter/Instagram: @GoProPH
Hashtag: #GoProPH

The GoPro HERO 4 and Hero  is now available at all major consumer electronics stores or you can check or call 894-5110 for inquiries.

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