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Incoming: UNICEF Heroes For Children Run 2016

Posted by on 18. August 2016

UNICEF Heroes for Children Run and Anne Curtis returns on September 4, 2016 at the SM Mall of Asia to support the first 1,000 days campaign of UNICEF.  You can be a part of the campaign too by joining the run with 500-meter, 5-Kilometer, 10-Kilometer and 21-Kilometer distances to choose from.

Read About:

UNICEF Heroes for Children Run 2016

Anne finished her first half marathon at last year’s event.

I was there when Anne finished her first half marathon distance at last year’s UNICEF Heroes for Children Run.  It was nice to see Anne finish a strong 2:26 on her first half marathon distance run and it was even more heartwarming to see Anne interact with the kids and the people during the run. Last year’s run saw more than 3,200 runners raise Php 3 million for the benefit of the First 1,000 Days programme. This year, the event aims to attract more runners to raise funds for the campaign.

(L-R) UNICEF Celebrity Advocate for Children Anne Curtis, UNICEF Philippines Country Representative Lotta Sylwander and Coach Rio dela Cruz

Anne has just been an all-around person making waves in  the entertainment scenes in her movies, shows and concerts.  This time, Anne returns back to the running scene to help raise funds and awareness for UNICEF first 1,000 days campaign.  The First 1,000 Days programme focuses on prenatal and early childhood interventions to prevent undernutrition, including quality care for mothers, proper nutrition and complementary feeding, and life-saving treatment for severe acute malnutrition. The effect of good health and nutrition lasts well into adulthood and is key ingredient in breaking the cycle of poverty.

If you want to join the cause, you can simply register and run with Anne on September 4, 2016.  There’s a 500-meter run for kids and 5K, 10K and 21K.   Fans who want to support Anne but cannot physically run or be present on race day may donate on her personal Simply Giving fundraising page at    Ms. Curtis was appointed as UNICEF Celebrity Advocate in November 2014.

Anne Loves Kids.

Online registration is ongoing at until 19 August 2016. In-store registration is ongoing until 28 August 2016 at the following Chris Sports outlets: SM Mall of Asia, SM Megamall, SM City North Edsa, SM City BF Homes, Glorietta, Market! Market!, Robinsons Place Manila, and UP Town Center (from August 15 to 28). The run is one of many activities slated in 2016 as UNICEF commemorates its 70th year helping to build a better world for every child.

The Heroes for Children Run 2016 is organized by Anne Curtis and co-presented by RunRio through the support of SM Mall of Asia, Cherry Mobile, Gatorade, Viva Artists Agency Incorporated, Toy Kingdom, Swatch, Eureka Home Appliances, Maynilad, Philippine Star, Good Housekeeping, Female Network, SM Cinemas, Nyxsys Philippines, Chris Sports, F1 Hotel & Resorts, Transprint Corporation, Microtel by Wyndham, Hisense/Devant, and Pacific Cross Insurance.

To know more about the run and UNICEF’s programs, visit or call 758-1000 (Mondays to Fridays, 9:00 a.m. to 6:00 p.m.).

Race Details

21K Finishers get a finisher shirt and medal

Date and Venue

  • Date: September 4, 2016
  • Venue: SM Mall of Asia Grounds
  • Assembly / Gunstart
    • 21K – A: 3:00 am / GS: 4:00 am
    • 10K – A: 4:00 am / GS: 5:00 am
    • 5K – A: 4:00 am / GS: 5:10 am
    • 500 m – A: 6:00 am / GS: 7:00 am

Fees and Inclusions

  • 500 meters (12 y/o and below) – P 300 (Inclusive of Singlet, Race Bib, & Loot bags with sponsors freebies)
  • 5K – P700 (Inclusive of Singlet, Race Bib, TIMING CHIP, & Loot bags with sponsors freebies)
  • 10K – P800 (Inclusive of Singlet, Race Bib, TIMING CHIP, & Loot bags with sponsors freebies)
  • 21K – P1,100 (Inclusive of Singlet, Race Bib, TIMING CHIP, & Loot bags with sponsors freebies;
    Medals and Finisher Shirts for 21KM Finishers

    • For online credit card transactions, an additional PhP 200 will be charged for online processing fee and race kit delivery


  • Online via
  • Onsite:
    • Chris Sports (SM Mall of Asia, SM Megamall, SM North Edsa, Glorietta, Market Market, Robinsons Ermita, BF Paranaque) – 10:00 am to
    • UP Town Center – Opening in August

Race Updates

  • Website: Runrio

Race Maps

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