“ If there’s something common between Pete Jacobs and #yurbuds is that they are both on top of their game. yurbuds being the top sports earphone in the world and Pete Jacobs among the top professional triathletes in the world with multiple World Championships win. It’s no wonder that Pete Jacobs is one of the ambassadors of the top sports earphones that gives you the never-fall-of-your-ear experience and that #NeverStop getting better with new technology coming in. Guest and triathletes got the chance to meet Pete Jacobs live during the #CobraIronman703 Expo held at Cebu.”
I was in Cebu two Ironman 70.3 ago also covering the event and supporting some friends. The lead pack of the bike leg came and that’s the first time I saw Pete Jacobs. He was in a close race with Cameron Brown at the bike leg. He eventually broke away in the run leg to win big at 2012 Ironman 70.3 in Cebu earning his third straight Ironman 70.3 in the Philippines. A year ago, I wasn’t able to go to Cebu but I followed the feeds and Pete Jacobs was down around 4 minutes in the bike leg and chased eventual Courtney Atkinson hard on the run leg before eventually yielding the crown by just a minute. This year, I got to join the meet and greet with Pete Jacobs courtesy of yurbuds Philippines. With his winning track record in the country, Pete Jacob has developed quite a following in the country.
The meet and greet with yurbuds came after the meet the Pros, where we got to meet the other Professional Triathletes competing in the event as well. Among the first thing we learned was that Pete Jacobs won’t be competing this year in the individual event but rather in the relay event with his wife since he’s still recovering from joining Ironman Switzerland and Challenge Roth. Since he was not joining, he was asked who his favorites were for the individual categories. He was able to correctly predict Brent McMahon and Caroline Steffen as the eventual winners.
We also got to hear from him how much he loves yurbuds as a training partner and how he uses each variant. One good thing I got to appreciate about him is his product knowledge about yurbuds, which just shows how often he uses yurbuds. Over the past two years, yurbuds has introduced a lot more models that can be specific to the needs of the athlete from a women’s line, an adventure line and just recently the wireless model. He loves the Inspire Wireless for gym workouts. He also got to share his music playlist with those who came.
Speaking of his following in the country, Pete Jacobs was voted as the top Men’s Elite Triathlete by Filipino Triathletes in the SWIMBIKERUN.PH annual award. Carlos De Guzman of SWIMBIKERUN.PH awarded Pete his award during the meet and greet. This award says a lot on how much Pete Jacobs is admired by Triathletes in the country. It was a very casual meet and greet and people were given a chance to line up for those who want signed memorabilia from Pete Jacobs and one triathlete even had his bike signed (I’m sure that’s going to be a fast bike). The event ended with photo-opportunities with Pete Jacobs and team yurbuds.
yurbuds was founded in 2008 by Seth Burgett, President and CEO, an active triathlete and Richard Daniels, COO, a 24-time marathoner. Burgett and Daniels left their corporate roles and joined forces to improve personal performance. They have been joined by Craig Ceranna, CFO and Managing Director, to realize the company’s mission: transform the athlete’s experience through personalized service and exceptional audio products that integrate ergonomics and emotive design.Cascos Inc. distributes yurbuds in the Philippines.