Media Specialist Association of the Philippines (MSAP) comprises of various media agencies and individual practitioners, united in upholding strict industry standards of performance, ethics and accountability. They gather for the 2017 Media Congress entitled Ascendant on September 6-9, 2017 at Baguio City.
2017 Media Congress
The biggest and largest gathering of the country’s media experts and practitioners will take place in Baguio City on September 6-9. Now on its 3rd year, the Media Specialists of the Philippines (MSAP) brings the 2017 Media Congress to braver heights with the theme ASCENDANT. The media congress is expected to bring more than 2,000 delegates making the event the biggest Media Congress to date. It’s also a first to have a 3 1/2 day event as well as having the venue outside Metro Manila. This year’s theme is designed to talk about the rising power of media, influencing and dominating behavior, culture and business and harnessing this for nation building and the greater good.
The congress promises to feature global and local speakers with fresh voices, presenting different perspectives, and new lenses in our industry. Leading this year’s Media Congress as Chairperson is Venus R. Navalta, IPG Mediabrands CEO. “
This is the year that we cement the leading role of media agencies on navigating this interconnected world to drive business growth for clients and real value to people. This is what ASCENDANT is all about – on how we rise and embrace this new level of influence. The whole board of the 2017 Media Congress sets high standards with our careful selection of relevant, impactful content, a fresh speaker line-up that is inclusive, and the overall congress experience.” – Venus R. Navalta.
The 2017 Media Congress board includes Hermie R. De Leon as Vice Chairperson, Gladys Basinillo (MSAP President), Mary Ann G. Buenaventura (MSAP Vice President), Cris Cepeda (MSAP Secretary), and Manny Hermosa (MSAP Treasurer).
“Our delegates will come in hungry for information and we will give them what is relevant to future-proof our industry. MSAP has always been at the forefronts of the industry’s trends that shape the world of communications. Expect that we will be bring in new value and knowledge to the media professionals,” shares MSAP President, Gladys Basinillo.
There will be the 2nd ICE Awards as part of the culmination of the congress. The ICE Awards was launched in 2015 and it aims to recognize the works of the media agencies in the Philippines. To insure MSAP’s vision of a more immersive experience for the participants and attendees, the 2017 Media Congress will also showcase local artisans and Baguio’s unique culture.
The congress is open to all delegates with early bird registration fee of P8,000 up to June 30, 2017; standard registration fee of P15,000 covering for the full 3 ½ -day congress and entry to all side events and activities. Ice Awards entry fees for early bird registration is P5,000; standard registration fee is P7,000.